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Business and finance
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Unit 9 Principles of Marketing
Week 1 - 5 lessons
A range of worksheets
This covers all of Learning Aim A
Principles of Customer Service
Includes 2 powerpoint lessons
Full booklet covering Customer Service
Full assignment briefs
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Market Research Group Task
Task on the most popular ice cream flavour in the room.
Task 1: Tally chart process to understand the most popular flavour
Questions to answer following data gathered
Task 2: Another class survey on popular brands
Questions to answer following data gathered
This is a good task for around 2 hours.
Great to gain feedback on most popular ice cream flavours/brands.
Students could then go on to create graphs on data, depending on ability of the group.
Market Research Quiz
10 questions, Good for end of topic task
Business Ownership Worksheet and Lessons
Lesson
Liability and Size worksheet
Ownership, Private Sector Worksheet
Internal Stakeholders worksheet
Key definitions blank
Key definitions, completed, box for examples
Match the ownership type
Private limited company answers
Private limited company questions
Sole Trade questions worksheet
Parnternship questions worksheet
Business ownership types worksheet
Types of ownership activity
SWOT Analysis Lesson
Full lesson with worksheets
Suitable for GCSE and BTEC students
SWOT Analysis Worksheet
Worksheet suitable for GCSE and BTEC level students
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Marketing Mix Worksheet
Includes Task 1 and 2, guiding students through the 7P’s including the extended marketing mix.
Market Segmentation Worksheets
Total of 3 Worksheets
Great for GCSE, and BTEC Level 2 and 3 students
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Unit 1 Exploring a Business Introduction
Introduction lesson covering criteria, assignments and learning outcomes
Business Ownership Definitions
List of definitions in a table
Suitable for revision
Great for Level 2 and 3 BTEC students
Business Ownership Worksheets
5 worksheets: Great for Level 2 and 3 Business Studies
Worksheet 1 - Business Scenario and questions
Worksheet 2 - Business Ownership Table
Worksheet 3 - Business Ownership quick revision sheet
Worksheet 4 - Revision Check list and sheet
Worksheet 5 - Match the ownership type
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Unit 22: Market Research
Example student work with marks.
This includes Assignment 1,2 and 3
Assignment worksheet provided with sentence starters and a further breakdown on hitting M3 and D3.
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Unit 2 Developing a Marketing Campaign
1 document per task.
Tasks for each topic in the Unit including:
SWOT
Pestle
Porters
Marketing Mix
Market Research
Gantt Chart
Market Segmentation
SMART objectives
Pricing strategies
Media and Budget